So you're
planning to buy franchise but somewhere doubts still occupying your
brain that would it be right choice or not? Spending bucks on a big
name is not required when the efforts can be duplicated. If you're
opting for franchise business
opportunities, you don't actually've to start from zero as it is
already at its zenith and has proved that this business model works.
A smart entrepreneur deeply studies the range of logistical,
financial and marketing advantages offered by a franchise company
prior to decide the kind of business to commence. There are certain
benefits to be considered while the doubting worms buzzing in you.
Benefits
of buying franchise :
- Established
Brand
Building
a brand is not a two minute noodle game. It might take couple of
years for a newbie to reach the level of recognition as its
competitiors're enjoying. But no,this feature doesn't exist in terms
of buying a franchise. Big brands like McDonald's and Subway have
already broken their banks on the logos and branding,and here the
Franchise gets full advantage. Most of the Franchisors are well
identified to public as they've survived decades already in their
respective business. If the brand is remembered,so do the
franchisees,being the successful brand identities.
- Advertisement
If
the customer is not familiar with what you are offering, they won't
bother to come in. No business can survive without getting itself
advertised effectually. And effective advertisement literally costs a
lot. However,this feature gets eliminated because you are buying a
franchise. Franchises offer advertising campaigns that are included
in your franchise fee.
- Financing
To
collect seed capital is the another challenge crawling in the way of
opening a business. Besides, the hesitation factor to invest in a new
venture too exists here. Investors are usually more interested in
investing in franchise chains having an established
network,efficacious support structure and secure brand. In few cases,
finance may be collected from the franchisor,making it simple and
easier for the new venture.
- Low Chances of Failure
Statistics
say franchise buying is more successful rather than starting up an
independent business. Where the franchisees stand a 80% chance to
survive,the people who are new to a business in the starting critical
point of time have 70-80% chances of failing. Thereby, Franchise
gives the impression of "less likely to fail"
- Ongoing Support
If
you're buying a franchise, you are not alone. You will be having the
ongoing support of the franchisor always. They want you to do well,
after all you are a part of the developing family. They will be
available to train you in everything from the accounting, to the
technology involved to taking money and asking questions.
- ROI
While
buying a franchise,
the ROI i.e. Return of Investment is also one of the important
factor. When doing the evaluation process, ROI can't be ignored. By
calculating it you can get a rough estimate of what return you can
expect on your investment.
ROI
is of two types : Active and Passive. In passive return of investment
, investors are
sure
of certain amount of profit after a particular period of time from
the investment has been made. Further,they're not required to indulge
in these investments on a daily basis. But, investing in a franchise
is not a passive investment as it requires active and daily
participation of investors. Franchisees need to invest a lot of money
and time to get the ROI on their franchise that differs in every
case. In this situation, the franchisees have to look for a franchise
with high return on investment.
Some
Speeding Ahead Franchisee sectors are:
- Health and beauty
- Apparel & Fashion
- Restaurants and Convenience stores
- Fitness Centers
- Educational Programs
- Tax Services
These
categories in Franchise Business in India is growing very rapidly.
And this is why it is known as a simplest way to go into business for
the first time and worth to be considered. Check various online
websites which provide information about Franchises. Log on to
GetDistributors.com or all your franchise related needs,your new
business is just a click away.
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